The longtime collaborators and friends teamed up to vocally address the systemic injustice that Black people have faced throughout U.S. history while pushing forward the importance of economic empowerment.
“The intention for a song was all about how tough it is to be an entrepreneur in our country, to begin with,” Williams tells TIME. “Especially as someone of color, there’s a lot of systemic disadvantages and purposeful blockages. How can you get a fire started, or even the hope of an ember to start a fire when you’re starting at disadvantages with regards to health care, education, and representation?”
A nod to Beyoncé, he says, “When you have successful beehive-type communities where you can circulate money within your community, it makes a huge difference,” believing the “American Dream…always boiled down to money and an opportunity.”
Jay’s verse calls for supporting Black businesses and creating economic wealth, with a reference to Twitter CEO Jack Dorsey.
“Black Twitter, what’s that? When Jack gets paid, do you?” Jay raps. “For every one Gucci, support two FUBU’s.”
The song was produced by Pharrell and his Neptunes partner Chad Hugo.
“When we stick together, treat each other better, and welcome each other, there’s more money and more opportunity for everyone,” says Pharrell.
For the sheet music to “Entrepreneur,” head over to www.pharrellwilliams.com.
By Rachel George
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