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Jay-Z finally joins Instagram

Kevin Kane/Getty Images for The Rock and Roll Hall of Fame

After being inducted into the Rock and Roll Hall of Fame Saturday, Jay-Z apparently realized his life was lacking something millions of people have. Now, finally, he has an Instagram account.

Hova kicked off his life on IG Tuesday night with a poster for The Harder They Fall, the film he co-produced which debuts Wednesday on Netflix. The Western stars Idris Elba, Regina King, Jonathan Majors, Zazie Beetz, LaKeith Stanfield and Delroy Lindo.

Jay has two songs on the soundtrack: “Guns Go Bang” with Kid Cudi, and “King Kong Riddim,” featuring Jadakiss, Conway The Machine and BackRoad Gee. Other artists on the album include Ms. Lauryn Hill, CeeLo Green and Seal.

The Roc Nation mogul was quickly followed on Instagram by nearly two million people, while he at last check follows only one person: his wife, Beyoncé, who has 216 million followers.

As Jay-Z, born Shawn Carter, promotes The Harder They Fall, he’s being sued by a perfume company for alleged breach of contract. Parlux Fragrances accuses him of failing to promote the Gold Jay Z fragrance line as part of a 2012 agreement.

During a court appearance Monday in New York City, Carter blasted the company “for crappy, lazy work” and for allegedly violating their agreement by selling the fragrance at the Superdrug discount drugstore chain in the United Kingdom without his knowledge, as reported by the New York Post

“We are trying to build a brand,” Jay-Z testified. “You’re almost cutting the legs off from the brand [by] putting it in discount stores.”

He also denied the accusation that he failed to promote the product. “It was a tough relationship,” he said, “but I was still trying to create something amazing.”


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